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Το μεγάλο trend της Spielwarenmesse 2022: Toys go Green

  • Το μεγάλο trend της Spielwarenmesse 2022: Toys go Green
  • Ειδικός χώρος «Toys go Green» με τέσσερις θεματικές νησίδες

Η βιωσιμότητα έχει γίνει ένα πολύ σημαντικό θέμα παγκοσμίως. Η διεθνής επιτροπή τάσεων της Spielwarenmesse αφιερώνει τις προσπάθειές της σε αυτή την εξέλιξη. Για να αναδείξουν τη σημασία του θέματος στη βιομηχανία παιχνιδιών, τα 13 μέλη της επιτροπής TrendCommittee θα επικεντρωθούν σε αυτή τη μεγάλη τάση για το 2022: Toys go Green. Σε συνεννόηση με τους εμπειρογνώμονες, η ομάδα της κορυφαίας εμπορικής έκθεσης στον κόσμο προσδιόρισε τέσσερις κατηγορίες προϊόντων σχετικές με την τάση: "Made by Nature", "Inspired by Nature", "Recycle & Create" και "Discover Sustainability". Από τις 2 έως τις 6 Φεβρουαρίου 2022, η Spielwarenmesse θα ζωντανέψει το θέμα στον ειδικό χώρο "Toys go Green" στο Hall 3A. Προϊόντα από τους διάφορους τομείς θα παρουσιαστούν σε τέσσερις θεματικές νησίδες.

Made by Nature bamboo, cork and more

Τα ξύλινα παιχνίδια, όπως τα οικοδομικά τουβλάκια και τα παιχνίδια ταξινόμησης, αποτελούν εδώ και πολύ καιρό σταθερά στοιχεία στα παιδικά δωμάτια αμέτρητων παιδιών. Η ενότητα "Made by Nature" αποδεικνύει ότι τα παιχνίδια μπορούν επίσης να κατασκευαστούν από πολλά άλλα φυσικά υλικά. Το φάσμα των πρώτων υλών που έχει να προσφέρει η φύση είναι ευρύ και ποικίλο και περιλαμβάνει προϊόντα όπως αραβόσιτος, καουτσούκ, μπαμπού, μαλλί και φελλός.

Inspired by Nature τα πλαστικά του μέλλοντος

Το τμήμα "Inspired by Nature" περιστρέφεται επίσης γύρω από τις ανανεώσιμες πρώτες ύλες. Η παραγωγή πλαστικών εξαρτάται σε μεγάλο βαθμό από ορυκτούς πόρους όπως το πετρέλαιο, ο άνθρακας και το φυσικό αέριο. Αυτή η κατηγορία προϊόντων αποδεικνύει ότι υπάρχουν και άλλοι τρόποι. Παρουσιάζει παιχνίδια κατασκευασμένα από πλαστικά βιολογικής προέλευσης που είναι φιλικά προς το περιβάλλον.

Recycle & Create: νέο από το παλιό

Τα προϊόντα που κατασκευάζονται με βιώσιμο τρόπο βρίσκονται στο επίκεντρο της κατηγορίας "Ανακύκλωση & Δημιουργία". Από τη μία πλευρά, παρουσιάζει παιχνίδια κατασκευασμένα από ανακυκλωμένες πρώτες ύλες- από την άλλη, εστιάζει στη δημιουργία νέων ιδεών παιχνιδιών με ανακύκλωση.

Discover Sustainability: μάθηση μέσα από το παιχνίδι

Τα παιχνίδια μπορούν να βοηθήσουν τα παιδιά να κατανοήσουν πολύπλοκες καταστάσεις απλοποιώντας και αποσαφηνίζοντάς τες. Αυτά είναι τα προϊόντα που βρίσκονται στο προσκήνιο του "Discover Sustainability". Το τμήμα παρουσιάζει παιχνίδια που χρησιμοποιούν το παιχνίδι για να εξηγήσουν θέματα όπως το περιβάλλον και το κλίμα και να ευαισθητοποιήσουν τα παιδιά.

Ο ειδικός χώρος "Toys go Green" στο Hall 3A παρουσιάζει παιχνίδια που σχετίζονται με τις κατηγορίες αυτής της τεράστιας τάσης. Τέσσερις θεματικές νησίδες προσκαλούν τους λιανοπωλητές και τους αγοραστές να ανακαλύψουν προϊόντα και να τα δοκιμάσουν. Επιπλέον, ο ειδικός χώρος παρέχει συνοπτικές βασικές πληροφορίες για το θέμα της βιωσιμότητας. Δίπλα, στο Toy Business Forum, οι συμμετέχοντες στον κλάδο μπορούν ομοίως να μάθουν για το "Toys go Green" από καθημερινές παρουσιάσεις ειδικών.

Συνοπτικά άρθρα σχετικά με το θέμα της βιωσιμότητας και παραδείγματα βέλτιστων πρακτικών είναι διαθέσιμα στον ιστότοπο www.spielwarenmesse.de/en/toysgogreen

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Η βιωσιμότητα έχει γίνει ένα πολύ σημαν ικό θέμα παγκοσμίως. Η διεθνής επιτροπή τ άσεων της Spielwarenmesse αφιερώνει τις προσπάθε ιές της σε αυτή την εξέλιξη. Για να αναδεί ουν τη σημασία του θέματος στη βιομηχανί παιχνιδιών, τα 13 μέλη της επιτροπής TrendComm ittee θα επικεντρωθούν σε αυτή τη μεγάλη τάσ η για το 2022: Toys go Green. Σε συνεννόηση με τους εμπειρογνώμονες, η ομάδα της κορυφαίας εμ πορικής έκθεσης στον κόσμο προσδιόρισε τ σσερις κατηγορίες προϊόντων σχετικές με την τάση: "Made by Nature", "Inspired by Nature", "Recycle & Crea te" και "Discover Sustainability". Από τις 2 έως τις 6 Φεβ ρουαρίου 2022, η Spielwarenmesse θα ζωντανέψει το θ μα στον ειδικό χώρο "Toys go Green" στο Hall 3A. Προ όντα από τους διάφορους τομείς θα παρουσ αστούν σε τέσσερις θεματικές νησίδες.

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