World of Toys –
Your door to the Asia-Pacific-Region

The huge potential of the Asian market

Asia-Pacific is the second largest market for traditional toys and games and remains one of the fastest growing regions in the world. In 2021, Asia-Pacific accounted for the largest revenue share of more than 41.1 %.

The region is expected to continue to see good value growth due to rising disposable incomes, smaller average household sizes, the trend towards higher-quality products and product innovations